Tag-Archive for ◊ improve search engine ranking ◊

Importance Of Sitemaps
Tuesday, July 13th, 2010 | Author:

Sitemaps is just a map of your site that can be coded in XML or HTML format. Sitemap submission is often unnoticed and overlooked. The navigation would a lot easier once you create and submit a sitemap for it consists all the links in your website. Update your sitemap regularly for the users and search engines.

Before sitemap is not an important factor of SEO until Google gave importance to it. Right now, Yahoo! and MSN still go with the standard HTML format for sitemaps while Google make use of XML format. Sitemaps in HTML and XML format are both important because the HTML version is for ease of navigation for the users while the one with the XML format is for spiders (mainly in Google).

Rewards of Using Sitemaps

Here are some benefits of using sitemaps aside from easier navigation and improved online visibility on search engines.

1. You can inform the search engines as early as now using sitemaps if you change anything on your website. You just have to wait for at least 24 hours for the search engines to index the redesigned web pages.

2. Of course a sitemap is composed of many internal links and few external links. Therefore, don’t expect that sitemap can help you in building backlinks. Broken links can also be detected by sitemaps. With that, you are able to fix the errors.

3. Make a sitemap as soon as possible if you have a new website. If you want your website to be included in the search engine results go create one sitemap now!

4. Sitemaps can also be used for categorizing your website content. Search engines cannot do the categorization but with the help of sitemap, spiders are able to read the content by categories.

5. Bear in mind to update the sitemap every time the crawler of the sitemap updates too. Improve search engine ranking and immediate indexing of your website is possible if you will practice doing sitemap and other organic SEO methods.

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How Will HTML 5 Help SEO?
Tuesday, July 13th, 2010 | Author:

HTML 5 is said to be the next standard of HTML after HTML 4.01 and XHTML 1.0. Google Inc.’s Ian Hickson is the editor of HTML 5. The said markup language is said to be live by the end of 2010.

The change will definitely affect the world of search engine optimization. Here are the areas where the changes will take effect.

1. More Improved Page Segmentation

Page segmentation is known to be the process of dividing a page into several parts including main content, navigation menu, header, footer and link section. Page segmentation is easier with HTML 5. Search engines are believed to apply page segmentation.

2. Article Tag

The new article tag can be one of the greatest additions in an SEO viewpoint. The new tag will be used for marking separate entries in blogs and online magazines. Articles with article tag will have a cleaner code since the div tag will not be utilized as many times as before. Articles inside the tag might be prioritized than any other parts of the web page by search engines.

3. Section Tag

Section tag will be used to divide sections on a web page. With the new section tag, each section can have separate HTML headings.

4. Header Tag

The new header tag is not just the old h1 tag, it can hold lots of elements like h1, h2, h3 up to h6, paragraphs, hard-coded links and any other tags that are relevant to your work.

5. Footer Tag

Any important information can be inserted with the new footer tag. Like the new header tag, the new footer tag will be used to insert any important information.

6. Nav Tag

The new nav tag is one of the most important factors in SEO because it is used to organize the links going to other pages.

In HTML 5, there are actually several new tags. Though, they are not tackled for they are not much important in SEO. As of the moment, HTML 5 is still in review. On the occasion HTML 5 is accepted, it will be the governing standard and markup language for years and will help website improve search engine ranking.

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Top 10 Tips For A Search Engine Friendly Website
Tuesday, July 13th, 2010 | Author:

Building a website from scratch is very challenging. It’s not as effortless as what you think. Don’t be bothered of your new website doesn’t get the ranking with the keywords you targeted for. Here’s a list of top 10 tips to create a search engine friendly website.

1. Proper Top Level Domain to Niche

As much as possible, if you’re website prospective viewers are within a country, for example Korea, make use of .kr TLD. Also, have your domain hosted on Korea based servers.

2. Make Your Domains Relevant To Your Primary Keywords

When it comes to naming a domain, avoid being spammy. It’s better to see a domain name mostly relevant to the keyword. One example is the semi-popular mp3 downloading site, mp3-codes.com wherein you can copy mp3 player embed code and paste to other sites.

3. Site Content Must Be More Focused on Products and Services

Partition the web page into 4 or 5 sections so that you can create more contents about your products and services.

4. Keyword Research

Google AdWords Keyword Tool and WordTracker are available for you to do some keyword search. Other reliable tools are Google Keyword Tool, Google LSI and T.J. Common Sense.

5. Build Sub-Sections Based on Primary Keywords

Select at least four to five primary keywords. Make those 5 the most relevant to your site. Then select at least 6 more keywords. Make the 6 secondary keywords connected with the primary ones.

6. Build Site Navigation System

Optimize your URLs using the primary keywords. Use the secondary keywords to optimize the subsections.

7. Make More Contents

Create more contents doesn’t mean re-writing the original content and then stuff with keywords. The most popular search engine today, Google, loves unique and fresh content.

8. Make Individual Pages

Build the page structure with your fresh and unique content. Create each and every page you needed to make up the entire site.

9. Review the Web Pages

It’s better to recheck all the web pages first or let someone to read all the contents to avoid being spammy. You will be capable of inserting your keywords to where it should be on the page.

10. Build Your Site

At long last, you can insert the pages to make it one. Use the link structure you made then consolidate the similar pages. Make sure all the links are with correct anchor text and live URLs. Your website even if it’s new will improve search engine ranking if you follow the steps above.

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Improve Search Engine Ranking Via YouTube
Tuesday, July 13th, 2010 | Author:

We all know that YouTube is one of the most well-liked websites. Like Facebook and Twitter, YouTube can also help increase your site rankings and traffic. Listed below are some helpful tips to get site traffic for free using YouTube so grab the chance of utilizing those no charge services.

YouTube Profile

Since you’re going to use YouTube for business purposes, you should have an interesting profile. You can be slightly informal with your profile like what you did on Facebook and Twitter accounts. Interesting YouTube profiles let visitors stay and watch more your other posts.

Company Logo and Website URL

In the world of Internet marketing, your company’s weapon is your logo and website URL. Remember to insert the two in your videos. Put them on the entire video, if not possible, put them on the beginning and ending of the video clip.

High Quality Videos

Viewers love high quality videos, well who doesn’t? Avoid that choppy sound and blurred images because viewers might search for another video of the same topic instead of watching yours. High quality videos also mean decent videos although informal.

Video Promotions

In order to drive traffic to your site, promote your videos! Never entirely rely on the viewers that will search for your videos.

Leave Comments on Other YouTube Videos

It will not hurt you if you leave comments to some videos you like. If you want numerous viewers to see your comments, leave some on the popular videos for the day. If your comments were loved by others, there’s a chance of having them view your videos too.

YouTube is unquestionably one important tool to drive traffic and improve search engine ranking of your website so do not ignore the chance and grab the opportunity until it’s free of charge. There may be lot of competitors but worth watching videos always have their own time to shine.

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3 Easy Steps In Submitting A Sitemap
Wednesday, July 07th, 2010 | Author:

One of the effective SEO techniques is submitting a sitemap to search engines whether it’s coded in HTML or is an XML Sitemap. Creating and submitting a sitemap is best used if you have a new website and you want it to be indexed right away by popular search engines like Google. Here are the 3 easy ways to do it.

1. Generate a sitemap. Then, upload it to Google Webmaster Tool if you’re done and you want to be indexed as soon as possible. There are two ways to generate a sitemap.

a. Downloadable Sitemap Generator

Sitemap generation software is more complex to use than an online tool but you have more command and power over the tool. Sitemap generation tool for Google is accessible from downloading websites. Just follow the installation processes on the manual and then configure the software if needed.

b. Online Sitemap Generation Tool

Online tools are much easier to use. These tools may not be legally tested but as you compile the list to generate a sitemap. You will be able to find exactly what you need. You’ll be able to discover exactly what you want and need.

2. Upload the generated sitemap. After notifying Google about your website, think that it does not end there. If you still don’t have a Google account right now, go create one. Make certain that you can verify that you’re the legitimate owner of the website before submitting the sitemap.

3. Update the sitemap. As you update your website, you have to submit a new sitemap so that Google will be able to read the new web pages and content right away.

Right now, Yahoo! and MSN are not supporting sitemaps. In the near future, Yahoo! and MSN will follow Google when it comes accepting user-submitted sitemaps. When time comes all the search engine utilize this technique, websites will not find it hard to get web traffic.

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7 Tips To Reinclude Your Website In Google
Wednesday, July 07th, 2010 | Author:

Google is very strict when it comes to the SEO practices being used by all the websites indexed on the said search engine. Even though, you did not intentionally use some unethical SEO methods and Google learned about this, they will remove your website from being indexed. Thus, here are the tips to reinclude your website in Google.

1. Acknowledge your mistakes and fix them as soon as possible.

Your biggest regret would be lying to Google and play innocent about the real you and your personality. Just fix the errors found on your website and then submit the request.

2. Practice courtesy.

Be courteous when making a request for reinclusion in Google. The most popular search engine is not obliged to provide your website with free traffic anyway.

3. Read the Webmasters Guidelines meticulously.

If you have spare time, make an effort to read the Webmaster Guidelines. They can change the rules any time they want.

4. Never ever send them spam emails.

Do not send same emails or spamming Google since they receive NUMEROUS emails everyday. The situation will just get worse if you send them same mails every now and then.

5. First Fault

If it is your first misdemeanor, you can always account on forgiveness. Google will be very doubtful if you do it many times. Your website may not be entitled for reinclusion.

6. Guarantee that you will not go against Google rules.

You can lie to yourself but you cannot lie to Google when it comes to website matters. Just explain them what really happened and tell them you will not do it again.

7. Buy AdWords.

Consider purchasing Google AdWords. Relevantly, Google prefer websites that use their services especially the paid ones. Aim high if you really want to use other traffic-generating schemes. Although the results will be seen after weeks or months, it helped improve search engine ranking. See how you can save money on PPC.

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7 Tips To Optimize WordPress Blogs
Friday, July 02nd, 2010 | Author:

WordPress is well known for its web 2.0 CMS often used as a blog publishing tool powered by PHP and MySQL. There are many WordPress blogs around the net but most of them are not optimized for search engines especially Google. Besides, it is never too late to start optimizing your website powered by WordPress blogs.

Here are the 7 areas you need to prioritize for your WordPress blog to improve search engine ranking.

1. Permalinks

Make sure that the settings of your blog’s permalinks are readable. Permalink refers to the permanent link or permanent URL of every blog post. If you like to change the default permalink, go to Settings then Permalinks in the WordPress Dashboard. Instead of numbers, let your permalink composed of the category and the post name.

2. All in One SEO Pack – WordPress Plugin

With the all in one SEO pack, you can custom the meta keyword and meta description tags of your home page and blog posts.

3. Long Tail SEO

Every blog post must be optimized for long tail keywords for there is a great chance of getting good traffic since searchers today are more specific with their searches.

4. Social Bookmarking

Every post in your blog must be submitted to popular social bookmarking sites such as Digg and StumbleUpon. Your blog will increase its traffic and the number of your backlinks is incremented with the use of social bookmarking.

5. Homepage of your WordPress Blog

The homepage of your blog should be optimized more than any web pages. Choose at least two less popular keyword phrases related to your niche. Ensure that the keyword phrases are mentioned in the title tag, meta description and in the content of your blog.

6. Google XML Sitemap – WordPress Plugin

Google XML Sitemap plugin is used to quickly generate an updated sitemap so that all the posts and pages of your blog will be immediately indexed. This is one of the most important plugins to make sure you are found.

7. Link Building

Building lot of backlinks for your blog is one of the greatest ways to improve search engine ranking. Many methods are used to build links such as article marketing, directory submission, blog commenting, press releases, link exchange, social bookmarking and forum posting.

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